Starting Your Own Semiprozine (3 of a series)

I asked a few of our semiprozine editors and publishers if they had any advice for someone considering starting a semiprozine of their own. I was originally going to run these all at once, but it turns out their answers are best served separately. This installment is by Sean Wallace from Fantasy Magazine:

Run. Run as far and fast away as you can! However, if you’re seriously considering launching a semiprozine, I would advise doing thorough research on every aspect of magazine publishing, including the four p’s of marketing: product (print or online), price (fee- or free-based), place (distribution), and promotion. With those in hand, you should be able to approach this with a bit more understanding and preparation, but something to keep in mind strongly, that I have posted on my wall:

“I learned a long time ago that the two quickest ways of going broke are:
1. flushing your money down a toilet
2. running a small press
Running a small press is more fun, but it is faster—there’s always the chance the toilet will clog up and stop for a while.”

Please, before you go down this road, find out why you want to do this thing, and make certain that you’re comfortable with the time, energy, and expense that it’s going to take up. Yes, it can be a lot of fun, and rewarding, but only if your expectations are realistically met. Other than that, have at it!

Starting Your Own Semiprozine (2 of a series)

I asked a few of our semiprozine editors and publishers if they had any advice for someone considering starting a semiprozine of their own. I was originally going to run these all at once, but it turns out their answers are best served separately. This installment is by Scott Andrews from Beneath Ceaseless Skies:

Have a vision for what you can bring to the field, and make sure you understand the commitment involved in running a ‘zine.

I think the best ‘zines are like the best stories.  Great short stories come from a burning need the author has to tell that specific story, some insight they have into that character or that theme or that world.  Great ‘zines come from an editor or editors who are passionate about a certain kind of fiction and therefore are dedicated to promoting it.

I love “literary adventure fantasy”–fantasy with cool worlds and exciting plots like the great fantasy of past decades, but written with modern literary flair.  The whole reason I started Beneath Ceaseless Skies was to create a home for that type of fantasy short fiction.  It helped that there was no existing magazine dedicated to fantasy of that type, so our specialization has given BCS a unique identity.  And because I’m passionate about that kind of fiction, running the magazine is a labor of love.

But even a labor of love can be a ton of work.  Anyone starting a ‘zine should give serious consideration to whether they can handle the work load.  Some amateur ‘zines have gone under after only a few issues because the editor(s) had no idea how much work it is.  ‘Zines can get over 200 submissions a month, and behind each one of those submissions is an author who is counting on you, the editor, to send them a prompt reply.  If you get in over your head, you will end up leaving a lot of writers annoyed that you didn’t live up to your commitment.  So make sure you understand and accept that commitment before you start a ‘zine.

Starting your own Semiprozine (1 of a series)

I asked a few of our semiprozine editors and publishers if they had any advice for someone considering starting a semiprozine of their own. I was originally going to run these all at once, but it turns out their answers are best served separately. I’m starting the series off with Beth Wodzinski from Shimmer Magazine:

Wow, there’s a lot to say for someone who’s considering starting their own.

First, I’d point them at John Klima’s series on starting a zine. It starts here: http://blog.electricvelocipede.com/2007/08/so-you-want-to-start-zine-pt-1.html and has a lot of sound advice, and is also encouraging.

Second, Shimmer’s been very much a joint project. Find some other people who a) are awesome, b) share your vision for the project, and c) you can work productively with. The fabulous Mary Robinette Kowal was officially Shimmer’s art director for several years, but she was so much more than that, and helped shape what we are at every step. It as terrific and much better than anything I could have come up with on my own! We’ve also benefited enormously from the generous help and advice of other publishers and editors–John Klima, John Joseph Adams, Sean Wallace, Patrick Swenson, Gavin Grant, Jason Sizemore, and a host of others. I can’t imagine doing it alone.

Third, I’d warn them that it’s a hell of a lot more work than they’re anticipating (especially if they’re planning a dead tree edition). The editorial aspects are fun, but they’re also only one part of it — they’ll also need to figure out how to handle marketing and accounting and production and a dozen other things. And it never stops — prepare for a marathon, not a sprint. I’m still figuring out how to get it all done without feeling overwhelmed, or letting it push the rest of my life out of balance.

Fourth, I love doing it. I enjoy the challenge of the constant learning curve, the hunt of finding amazing new stories, and admiring the final copies of an issue. It’s worth it, in the long run. So, learn as much as you can about all the challenges involved, and then do it anyway.